Kim Kardashian’s SKIMS is set to open a flagship store at Times Square in Causeway Bay, taking over the former Tiffany & Co. space near the crossing of Russell Street and Matheson Street.
The move would mark a major retail step for the brand in Hong Kong, placing SKIMS in one of the city’s busiest shopping districts. Causeway Bay remains a key destination for fashion, beauty and lifestyle brands, with strong foot traffic from both locals and visitors.
Founded in 2019, SKIMS first became known for its shapewear before expanding into underwear, loungewear, swimwear and everyday basics. The brand has grown quickly internationally, helped by its celebrity-led image, inclusive sizing and minimalist product style.
The upcoming Times Square flagship would give SKIMS a stronger physical presence in Hong Kong beyond its current availability at Lane Crawford. It also reflects the city’s continued appeal for global fashion and lifestyle brands looking to reach Asian shoppers.
The news comes as Hong Kong’s retail scene continues to shift. H&M recently closed its Causeway Bay flagship and Kowloon Tong store, while Chinese fast-fashion brand W.Management is set to take over the former H&M flagship space in Causeway Bay. Meanwhile, Alo Yoga is also opening its first Hong Kong flagship at K11 MUSEA, adding another major international lifestyle name to the city’s shopping map.
No official opening date has been announced yet. Details about the store size, product range and launch events are also still to be confirmed.
Header Image Credit: Macekhanshumk (Wikimedia Commons) | Ouilifinotes (Threads)