CCW Global Hong Kong

Sneakerheads now have a Macau date to mark. Sneaker Con will make its city debut at Grand Lisboa Palace Resort Macau from October 10 to 11, 2026, bringing one of the world’s biggest sneaker culture events to the region.

Fans will be able to find rare footwear, streetwear, collectibles, buying and trading, plus a concert and special guests across the weekend.

Global Sneaker Convention

Sneaker Con is one of the most influential events in global sneaker culture. Founded in 2009, the convention has grown from a gathering for sneaker collectors into an international platform for footwear, streetwear, collectibles and youth culture.

Often billed as “The Greatest Sneaker Show on Earth,” it hosts events across North America, Europe, Asia and Australia, drawing sneakerheads, resellers, brands, creators and collectors. Its appeal comes from the mix of rare shoes, community trading, authentication services and the thrill of finding pieces that are hard to get anywhere else.

Sneaker Con Macau 2026

The Macau debut will take place from October 10 to 11 at Grand Lisboa Palace Resort Macau. The two-day event will bring together sneaker collectors, brands and creators from across Asia, with rare sneakers, more than 50 global vendors and dedicated buying, selling and trading zones.

Visitors can also expect free sneaker authentication, giveaways, prizes, a Trading Card Alley and limited-edition releases.

Organisers have also teased a concert and special guests, with more details to be announced. Early-bird tickets and Concert VVIP Blind Tickets are expected to go on sale soon.

See also
Hong Kong Sevens Confirms Return To Kai Tak Stadium From April 9 To 11, 2027

Image credits: Sneaker Con

Rate this post
Share this article with your friends ~

Growing up between Hong Kong and various other countries, Renee is a hospitality graduate, an adventure enthusiast, with a newfound passion for writing. When she’s not discovering hidden gems and new eats on Instagram, you'll most likely find her sweating at the gym, sipping on fine wine with friends, solving mysteries in crime movies, or jet-setting to new countries.